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In an age where eating healthy and looking healthy is one of the top concerns, fast food restaurants are still attacking the future. To attack the future fast food restaurants attack the children, which in turn leads the problem in circles. Big name companies have hit it big because they have done something to appeal to children. Millions of dollars are invested into making the restaurant appealing to children. The results are toys, treats, playgrounds, and the latest crazes amongst young children, such as beanie babies, and hot wheels. Even toddlers are welcomed at food restaurants, Sue Glibert, a consulting nutritionist says that, “Babies have no need to consume foods which have been highly salted, nor eat fatty foods that come without other important nutrients”. However time is the number one reason why parents have to turn to these artery clogging foods, and if a child has been there once, you are guaranteed to be found there again. Fast food restaurants do not care about mom or dad, they want your little ones, because they will be bringing in the most money now, and in the future they will be bringing in their little ones. The habits that start with you when you are young tend to stick. The habit of eating at fast food restaurants is a habit that will not only make you a heavy child but it will also leave you with a life long battle. Every kid wants to be a big kid faster, but no kid wants to have big kid or adult health problems, however that is exactly what they are getting. 300 000 people a year are dieing of obesity, children are appearing with diseases that in the past were only found in adults. More children then ever before are suffering from diabetes, sleep apnea, and respiratory problems; all of these illnesses are obesity related. 1 in 7 kids in the UK suffer from asthma; scientists suspect poor nutrition is the leading cause for this amongst children. In a study conducted in the UK 100 children with symptoms of asthma and 200 children without asthma proved to have completely different diets. A spokes person for Burger King replied to this study by saying: “Our understanding is that this study does not suggest that eating fast food contributes to the likelihood of asthma, but eating a diet of fresh fruit and vegetables can help prevent it.” With consumers like that how can parents trust them to prepare their children’s meals?
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